OMOTENASHI

おもてなし Omotenashi (O-mo-te-na-shi) is deep-rooted in Japanese culture, and means to wholeheartedly look after guests.

It is a selfless practice which centres around care for the guest, not the expectation of receiving something in return. Hospitality and care are provided from the heart, unhidden and unprotected, a deeply respected practice. These ceramics embody the three key principles of Omotenashi: empathy, anticipation, and authenticity.